Kindred Group is making waves in the sports betting arena with its latest partnership announcement. The collaboration with sports data and analytics specialist, Stats Perform, unlocks a new dimension in providing real-time sports data feeds and statistics.

Kindred’s relentless pursuit of excellence is evident as it unveils an extensive agreement with Stats Perform. The primary goal is to enhance the in-play betting experience for customers by offering trusted proposition markets centered on player performance. Kindred Sportsbook Platform (KSP) takes center stage in this collaboration. By harnessing the power of RunningBall’s official in-play sports data feed and Opta’s player statistics, Kindred aims to provide a plethora of entertaining and informative content.

In the fast-paced world of sports betting, high-quality and low-latency data are paramount. Kindred ensures a swift and frictionless experience for users, setting a new standard for excellence. It also hails Stats Perform’s RunningBall and Opta products and services as crucial components for achieving a high level of differentiation.

The Content Player Pro further enriches the offering, enabling the delivery of contextual insights, previews, live expected goals, and in-game momentum. Kindred’s ambition to build a superior product aligns seamlessly with the new agreement. The focus on differentiation signifies a commitment to providing a unique and unmatched sports betting experience.

Stats Perform’s chief betting officer, Andrew Ashenden, expressed excitement about deepening an already productive partnership. He said, “We are excited to help take Kindred to great heights through our market-leading, built-for-betting RunningBall and Opta products. We are delighted that Kindred recognizes the value we will unlock together in this exciting new partnership.”

Likewise, Andreas Reimblad, director of sportsbook at Kindred Group, echoed the excitement. He noted, “We firmly believe that Stats Perform, with its expertise, trusted brands, consistent and unique data points, will be an ally as we continue to develop and roll out our proprietary sportsbook platform.” He envisions the partnership as a catalyst for setting new standards in delivering a unique and superior sports betting experience.

Kindred’s agreement with Stats Perform marks a significant milestone in the evolution of sports betting platforms. The strategic use of RunningBall and Opta, coupled with the ambitious goals of both companies, sets the stage for an unparalleled user experience. As Kindred continues its journey of innovation, the partnership expansion and potential acquisition rumors add layers of anticipation to the narrative.

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